Allant Group LLC, a Customer Data Orchestration company, announces their partnership with Triadex Services, a data-first marketing agency, to leverage data and analytics to deliver exceptional results for businesses across various industries.
Through this partnership, Triadex Services will harness the power of Allant’s Customer Data Orchestration Platform, AMP+, to advance its hyperlocal marketing solutions for multi-unit businesses. Through enriched data and customer insights, Triadex Services aims to optimize campaign strategies, improve targeting accuracy, and drive higher conversion rates across multiple channels.
“Allant’s superpower is their ability to activate third-party data, at-the-ready, assembled, and available for analysis, in one frictionless environment,” said Greg Mesaros, CEO at Triadex Services. “With Allant, we are gaining in-market efficiencies in understanding our client market segments, getting them to market more quickly, and accelerating sales growth. This combination of speed and scalability drives greater performance for restaurants, home services, personal services, and auto services, that they won’t find anywhere else than with Triadex.”
Allant’s Customer Data Orchestration Platform, AMP+, provides quick data analysis and speed-of-thought selection giving users the ability to activate targeted data necessary to execute tailored channel strategies that encourage conversion at every moment that matters. Allant specializes in creating right size, data-rich, custom solutions through flexibility and long-standing industry experience in train-of-thought data analysis and activation by harnessing its composed dataset of 2B audience IDs and over 4400 attributes to build more sophisticated buyer personas, improve personalization accuracy, and inform more compelling messaging.
“We are very excited to be partnering with Triadex based on their rich history of working with name brands to scale growth for their clients,” said Michael D. Fisher, CEO at Allant. “This is an extraordinary opportunity to bring sophisticated, big brand strategies, like AI/ML models, to clients of varying sizes with hyperlocal campaign needs.”
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