Insights-driven marketing communications firm The Bliss Group announced that it has joined the CARE Corporate Council, a coalition of partners committed to using their influence and expertise in pursuit of gender equality and better business outcomes. The agency will collaborate with some of the world’s largest companies to empower women and girls while developing and communicating solutions for critical issues such as climate justice and digital inclusion.
“As a purpose-driven organization led by women, Bliss is proud to be part of the CARE Corporate Council’s efforts to advance gender equality,” said Cortney Stapleton, CEO of The Bliss Group. “We are thrilled to join some of the biggest brand names in a mission that aligns with our commitment to delivering impact through insight.”
CARE Corporate Council was launched in 2019 to share thought leadership and best practices around challenges facing business at the intersection of gender, sustainability, social justice, and governance. It is comprised of senior leaders from the social impact and marketing functions of companies invested in highlighting and solving some of the world’s largest issues.
“The Council is looking forward to tapping the Bliss team’s deep expertise in impact and sustainability messaging as we fight for the rights and future of women and girls,” said CARE Director of Corporate Thought Leadership Sarah Moser. “Our collaborative approach will help ensure a brighter future for everyone.”
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