SugarCRM, provider of the award-winning intelligence-driven sales automation platform, announced it has been named to the Constellation ShortList™ for Midmarket CRM Suites in Q1 2025.
The Constellation ShortList™ portfolio highlights the key players when considering technology investments in key areas and are designed to provide guidance on rapidly changing requirements and customer needs and demands.
The Midmarket CRM Suites ShortList was compiled based on Constellation client inquiries, partner conversations, customer references, vendor selection projects, market share and internal research.
Constellation defines midmarket organizations as those that typically have from 250 to 1,000 employees and generate between $250 million and $1 billion in annual revenues. According to the research, in the midmarket CRM space, buyers typically seek one or more products in a suite to support sales force automation, service and support, marketing solutions, and commerce capabilities. Buyers expect analytics to be pervasive, integrated, and easy to use.
“We are pleased to be recognized by Constellation Research for our AI-powered solutions that make it easy for frontline professionals to know where to focus,” said David Roberts, SugarCRM Chief Executive Officer. “Sugar’s intelligence-driven tools and predictive capabilities empower sales, marketing, and service teams to engage customers with clarity, consistency, and confidence.”
“The push for business transformation via digital and AI has never been greater,” said R “Ray” Wang, CEO and founder at Constellation Research. “In the Age of AI, organizations seek to achieve exponential efficiency with their technology investments. The ShortList provides a jump start in their transformation journey.”
Sugar Sell, sales-i, Market, and Serve are integral components of Sugar’s comprehensive CRM platform. Together, these solutions break down the silos that often exist within a business, ensuring a cohesive and efficient approach to customer relationship management and customer success.
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