Spreetail, a leading global ecommerce company and the #1 oversize accelerator specializing in big-&-bulky logistics and marketplace growth, today announced the acquisition of Echo, an AI-powered customer insights platform. The acquisition will enhance Spreetail’s AI capabilities and offer its network of brands powerful tools to derive actionable insights from customer feedback, ultimately driving product sales. Terms of the transaction were not disclosed.
Echo Founder Mudit Gupta will join the Spreetail management team as Head of Brand Insights and AI. The rest of the Echo management team will remain in place.
“We are thrilled to welcome Mudit and the rest of the great Echo team to Spreetail. They have built a truly innovative technology that helps brands listen to their customers by tracking, analyzing and visualizing customer reviews from across the Internet. This unique offering transforms brand decision-making by capturing customer sentiment and generating insights into product development and performance,” said Joshua Ketter, Spreetail Global CEO. “In addition, we see the potential for powerful synergies between the two companies that will allow us to further enhance our value as a tech enabler, broaden our tool kit and better serve brands with data.”
Echo’s platform harnesses the power of AI to revolutionize how companies track and leverage customer feedback across all channels. Echo’s omnichannel NPS tracking and action platform drives better customer experience, higher-rated products and more organic sales. By leveraging cutting-edge technology, Echo helps brands uncover actionable intelligence hidden within their customer feedback, enabling them to make data-driven decisions that sharpen marketing strategies.