Data Analytics

Silver Lining Marketing Appoints Nancy Ripton as President

This is part of a strategic growth plan for the award-winning marketing firm following its acquisition by ROOM Holdings Inc.
Silver Lining

Silver Lining Marketing, a full-service marketing agency that builds brands people love, is thrilled to announce the strategic leadership appointment of Nancy Ripton as President, effective immediately.

This follows the recent acquisition of Silver Lining Marketing by Room Holdings Inc, a high-impact networking, research and data analytics company that provides companies and employers with scalable solutions to optimize performance of their women leaders. Alexandra Blum will continue to advise Silver Lining Marketing in her new role as Executive Chair of Room Holdings Inc.

“As we build our capability and offerings to our clients, Nancy’s vision, expertise, and creativity will be instrumental in helping us continue to deliver outstanding results,” says Alexandra Blum, Founder of Silver Lining Marketing and Executive Chair of Room Holdings Inc. “For the last 8 years, Nancy has been right beside me, helping grow Silver Lining, delivering exceptional products and services for our roster of clients – and building an exceptionally talented team. I admire many things about Nancy; my favourite things about her are her grit and her limitless capacity to over deliver for our amazing clients – all while juggling the duties of motherhood and the endless small things that executive women do every day to keep everyone around them happy and healthy. I am deeply honoured to be passing the torch of running and growing Silver Lining to Nancy – and especially proud to announce her as President, effective immediately,” says Alexandra Blum.

In Ripton’s previous role as Chief Marketing Officer, she delivered exceptional results for Silver Lining’s diverse portfolio of North American clients, growing the business over the last decade. She brings over 20 years of senior leadership, marketing, and communications experience to her new role. Ripton is supported by strong leadership skills, strategic vision, and extensive experience as a best-selling author and former editor-in-chief. She has a proven track record of engaging storytelling, driving sales, and developing inspirational brand strategies.

“I am thrilled to be stepping into this new role and building on our foundation of best-in-class strategy, counsel, and support for our clients – helping them connect to their employees and consumers in a meaningful way,” says Ripton. “We have a strong team in place, and I look forward to guiding them as we continue to drive irrational desire for the brands we represent.”

Room Holdings Inc., a Canadian-headquartered, global holding company of women-led businesses, recently brought Silver Lining Marketing under its umbrella. Sarah McMillian, Co-Founder and Director at Room Holdings Inc., stated: “We couldn’t be happier to have Nancy stepping into the role of President at Silver Lining. Nancy has an excellent track record of bringing growth, innovation and best-in-class strategy to market and is the perfect person to lead the next chapter, backed by the support and leadership of an incredible team. We look forward to watching the continued success and growth of Silver Lining under her guidance.”

For more such updates, follow us on Google News Martech News

Previous ArticleNext Article