Martech News

affiliate marketing
Content & Experience, Interactive Content, Marketing Automation

Epsilon and DCConnect Partner to Offer interconnectivity in China

Epsilon has recently partnered with DCConnect to provide interconnection between Defined Networking (SDN) platforms and implemented two-way inter-carrier SDN network …
data marketing division
Content & Experience, Marketing Automation

Healthy competition in the offing to acquire Acxiom Corp

Acxiom Corp, having a market capitalization of $2.3 billion is offloading its data marketing division. The deadline is Thursday, and …
affiliate marketing
Customer Data Platform, Data Management

LinkedIn adopts new measures to help connect its users better

LinkedIn is a favorite social media channel having more than 560 million members. These members are spread all over the …
Account Based Marketing (ABM)
Audience/Marketing Data & Data Enhancement, Data Management

Practical Tips to Deal with Account-Based Marketing (ABM)

Are you struggling with Account-Based Marketing (ABM)? Here are few crucial tips to get you started. It would help you …
Digital Mobile Banking App
Content & Experience, Mobile Apps

Marketing Strategy for Finn- Digital Mobile Banking App

Chase has recently launched Finn, a mobile banking app for the iOS users in the United States. It is the …
Retailers Deal with Gen Z Consumers
Business/Customer Intelligence & Data Science, Data Management

How Should the Retailers Deal with Gen Z Consumers?

Here is a blog exclusively for the retailers in dealing with Gen Z consumers. The first thing which you should …
Google Marketing Platform Partners Program
Advertising & Promotion, Search & Social Advertising

Google Launches Google Marketing Platform Partners Program

Google has recently announced a partnership program which would include more than 500 certified companies to offer training and development …
data-driven marketing solution
Print

Eric Kider Joins Credit.net as General Manager

Infogroup, a pioneer company in data-driven marketing solution, has recently announced that Eric Kider has joined Credit.net as their new …
affiliate marketing
Content & Experience, Interactive Content

Vidyard launches new video player and ushers in seamless video messaging

Vidyard encourages the ‘video-first’ mentality as it unveils its latest product enhancements thereby helping businesses generate excellent leads and improve …