Martech News

Advertising & Promotion, Mobile Marketing
Vibes and Lane Bryant Win Two Gold Awards at 2018 North America Smarties
Vibes and Lane Bryant’s mobile engagement campaign recognized by the Mobile Marketing Association for business impact and marketing strategy excellence …
Content & Experience, Marketing Automation
ON24 Expands Footprint as Marketing’s Need for Actionable Data Goes Global
Company sees rapid international growth – opening offices, increasing revenues and bolstering presence As the world grows more connected, marketing, …
Social & Relationships, Social Media Marketing & Monitoring
Canada’s webSaver.ca to Integrate Greenfence Consumer’s Blockchain Enabled Shopper Marketing Platform
Coupons, rebates and GFT™ Authentic Digital Collectibles™ revolutionize how consumers and brands interact in a mobile economy. Canadian coupon distribution …
Content & Experience, Marketing Automation
TazWorks Appoints New Director Of Marketing And Communications
TazWorks, the leader in technology solutions and business strategies for the background screening industry, announced that Kary Burns has joined the company …
Data Management, Marketing Analytics, Performance & Attribution
Jaymie Scotto & Associates (JSA), Enhances MarTech Portfolio with Competitive Lead Generation Services
JSA Helps Clients Grow and Nurture Leads Across a Variety of Inbound Marketing Platforms Jaymie Scotto & Associates (JSA), the preeminent …
Content & Experience, Marketing Automation
‘Improvado’ Names Ex-Mulesoft Principal Engineer Dmitry Spasibenko As Chief Technology Officer
Principal engineer of Mulesoft Cloudhub, Dmitry Spasibenko has been tapped as Chief Technology Officer at Improvado, a SaaS platform that helps …
Customer Data Platform, Data Management
Blis Announces Aaron McKee as New Chief Technology Officer
Senior management team continues to grow following appointment of new CMO in August Blis, the global pioneer in advanced location …
Events, Meetings & Webinars, Social & Relationships
Mobile Marketing Association Names Mindshare Agency Of The Year For Second Year Running
Mindshare, the media agency network that is part of WPP, has been named Agency of the Year for the second …
Content & Experience, Marketing Automation