Martech News
Content & Experience, Content Marketing
Contently Announces ContentlyOne™
Promises Industry’s First All-in-One Solution to Help Marketers Master Content for the Entire Customer Journey NEW YORK, April 30, 2018 …
Content & Experience, Content Marketing
Mirriad launches highly scalable In-Video Ad Unit
Independent comScore research evaluates Mirriad’s Visual Impact Score (VIS). NEW YORK, May 2, 2018 /PRNewswire/ — Video technology company Mirriad …
Business, Finance
Podium Releases Webchat to Engage Customers Online Via Text
Local businesses can now interact more meaningfully with customers through text, converting online interactions into in-person visits more easily. Podium, …
Data Analytics, Data Management
AnalyticsIQ Amplifies Audience Reach Through Strategic Integration with Eyeota
Partnership activates AnalyticsIQ’s Symphony Consumer Personas, providing marketers rich audience lifestyle profiles through the Eyeota Data Marketplace. NEW YORK (PRWEB) …
Advertising & Promotion, Mobile Marketing, Search & Social Advertising
Barometric® Raises the Bar for Measurement of Print Media Advertising
Holistic measurement and tracking solution opens up new visibility within legacy marketing channel NEW YORK–(BUSINESS WIRE)–Barometric, MRC accredited provider of …
Advertising & Promotion, Mobile Marketing
OpenX Expands Mobile and Video Product Leadership Team
OpenX Expands Mobile and Video Product Leadership Team; Welcomes Senior Hires from Viacom, Hulu and AdColony Mobile and video growth …
Data Management, Marketing Analytics, Performance & Attribution
Innovid Expands Global Footprint with New Singapore Office and Appointment of Henry Schenker as Vice President, APAC
NEW YORK–(BUSINESS WIRE)–Innovid, the world’s leading video marketing platform, today announced increased global expansion with the opening of its Singapore …
Data Management, Marketing Analytics, Performance & Attribution
TechTarget Revolutionizes Account
TechTarget Revolutionizes Account-Based Marketing (ABM) and Sales Productivity with Latest Release of Priority Engine Purchase Intent Platform NEWTON, MA – …
Data Analytics, Social & Relationships, Social Media Marketing & Monitoring
