Martech News

Digital Marketing
Mobile Marketing

Digital Marketing Regroup Media is Acquired by C. Melchers GmbH & Co. KG

London-based Digital Marketing Agency Regroup Media has been acquired by the German based China-Trading specialist C. Melchers GmbH & Co. KG (Melchers). Regroup Media, …
Kobie
Advocacy, Loyalty & Referrals

Kobie Appoints Former Mastercard Executive as New President

Kobie, a global leader in loyalty marketing, announced today that its board of directors appointed Marti Beller as the company’s new president to …
logo Former Marketo Executive Robin Bordoli Joins AdRoll Group as President of RollWorks
Sales Automation, Enablement & Intelligence

Robin Bordoli Joins AdRoll Group as President of RollWorks

RollWorks, a division of AdRoll Group, today announced that former Marketo executive Robin Bordoli will become president of the division …
Kenshoo
Social Media Marketing & Monitoring

Kenshoo Launches Full Support for Amazon’s Advertising API in Japan

Japanese marketers are eager to use the first major platform to offer access to Amazon Japan and the global industry‘s …
Insiginia Capital
Marketing Automation

Insiginia Capital to acquire minority stake in marketing tech company MediaAlpha

Insignia Capital Group has agreed to acquire a “significant” minority stake in MediaAlpha, a marketing technology company. The transaction puts MediaAlpha at …
ZoomInfo
Marketing Automation

ZoomInfo Bought by Washington Marketing Tech Firm DiscoverOrg

Business contact software company ZoomInfo is being acquired by Vancouver, WA-based marketing technology firm DiscoverOrg in a deal that aims …
Qoruz
Influencers

Qoruz Partners With Konnect Insights to Provide Integrated Influencer Marketing Technology

The partnership allows Konnect Insights to provide one-login influencer marketing solutions for brands of Qoruz added to Social Data Analytics …
email marketers
Guest Blogs, Laura Christensen

What’s Ahead: Email Marketing Predictions for 2019

Many email marketers are busy setting new goals for the year ahead. In order to prioritize, it’s important to consider …
CBS
Display & Programmatic Advertising

Microsoft wins at the 2019 Kellogg School Super Bowl Advertising Review

Microsoft was a big winner in strategic ad rankings with its “We All Win” ad in the 15th consecutive Kellogg School Super Bowl …