Martech News

Manthan Software
Optimization, Personalization & Testing

RichRelevance Announces Plans to Consolidate Business With Manthan Software

RichRelevance, the global leader in Experience Personalization, today announced that the company has signed a series of strategic partnership agreements …
digital advertising
Guest Blogs

Why The Amazon Attribution Solution Takes The Biggest Piece Of The Pie

Recently, Amazon Attribution has been getting a lot of buzz in the marketing and advertising sector. Even though the software …
B2B Customer loyalty
Advocacy, Loyalty & Referrals

Annex Cloud Named Episerver App Marketplace Technology Partner of the Year

Annex Cloud, an industry leading customer marketing and loyalty solution provider for brands, manufacturers, distributors and retailers, has been recognized …
Influencers

Reech Partners With Pinterest

Reech, the leading pan-European influencer marketing company, now integrates Pinterest data into its technology solution Reech Influence Cloud™ to the …
local business clients
Channel, Partner & Local Marketing

Vendasta launches product-led growth initiative for partners

Freemium versions of key digital martech products drive sales and retention Vendasta partners can now unlock a freemium suite of foundational …
content management
CMS & Web Experience Management

Laserfiche Named a Challenger in 2019 Gartner Magic Quadrant for Content Services Platforms

Laserfiche — a leading global provider of intelligent content management and business process automation — was named a Challenger in …
sales engagement solutions
Sales Automation, Enablement & Intelligence

InsideSales.com Rebrands as XANT to Reflect Focus on New Revenue Acceleration Solutions

InsideSales.com today announced its corporate rebrand to XANT™. Under the new name, XANT will continue to build upon the company’s innovative …
Digital Experience Platform
CMS & Web Experience Management

WP Engine Agency Partner Program Drives EMEA Growth

WP Engine, the WordPress Digital Experience Platform (DXP), today announced the number of EMEA-based agencies in the company’s Agency Partner Program (APP), …
data-driven marketing solutions
Audience/Marketing Data & Data Enhancement

Infogroup Unveils Innovative New Data Axle Features and Insights

Infogroup Releases New Self Sign-Up Feature and Adds Millions of Records and Insights To Its Proprietary Real-Time Data Platform Infogroup, …