Martech News
Audience/Marketing Data & Data Enhancement
Authentique Marketing Agency is acquired by WHTWRKS Inc.
Authentique Marketing Agency is thrilled to announce its strategic partnership to join WHTWRKS Inc., a distinguished culturally forward marketing strategy …
Customer Engagement
Leverage Lab announced the launch LiveLens
Leverage Lab, experts in first party data monetization for media organizations, is proud to announce the launch of LiveLens, a groundbreaking …
Digital Marketing
Konnect Agency Announces Los Angeles HQ, New Hires & Expands Services
Konnect Agency, a full-service brand marketing agency, announces the relocation of its Los Angeles office to the historic, local landmark of the …
Chatbots, Conversational AI
Toluna announced the launch of QProbe
Toluna, a leading global insights and research technology provider, announced the launch of QProbe, the latest advancement in its AI …
Email Marketing
Nearly Half of Brits (46%) Admit to Shopping on Phone While at Work
Nearly half (46%) of Brits admit to shopping on their phone while at work, according to a new survey conducted by Attentive, …
Affiliate Marketing & Management
Brown Boots announced the Launch of GoKart
Brown Boots has launched GoKart, a platform designed to revolutionize how publishers and app developers manage direct advertiser deals. It is …
Chatbots, Conversational AI
Twilio Integrates OpenAI Realtime API for Building Conversational AI Apps
Twilio, the customer engagement platform that drives real-time, personalized experiences for today’s leading brands, announced an integration in collaboration with …
Video Advertising
First-Time TV Advertisers See Immediate, Sustained Mid-Funnel Gains
First-time TV advertisers are achieving significant and sustained mid-funnel results once they launch their campaign. That is the big-picture takeaway …
Performance Marketing
