Martech News

Optimization, Personalization & Testing
IAS Extends Quality Attention™ to drive revenue and yield for publishers
Integral Ad Science, a leading global media measurement and optimization platform, announced the availability of its Quality Attention™ measurement product …
PR
BPM-PR Firm launched its new Arts & Culture Division
BPM-PR Firm, one of the fastest-growing boutique public relations agencies in the United States, proudly announces the launch of its …
Audience/Marketing Data & Data Enhancement
First Insight announced the launch of “InsightIQ Sentiment”
First Insight, Inc., a global leader in Voice of the Customer (VoC) retail solutions, announced the launch of “InsightIQ Sentiment“, …
CMS & Web Experience Management
Agency Hackers and Wix Studio Unveil Agency Forecast Report
Wix.com Ltd., the leading SaaS website builder platform globally, in collaboration with Agency Hackers, one of the world’s largest communities …
Audience/Marketing Data & Data Enhancement
Introducing Experian’s Contextually-Indexed Audiences
we’re excited to announce Contextually-Indexed Audiences, a game-changer in contextual targeting. Experian’s new solution offers advertisers a powerful, privacy-safe solution …
Customer Experience, Service & Success
Crescendo Acquires Customer Operations Innovator PartnerHero
Crescendo, creators of the first augmented-AI customer experience (CX) platform, announced the acquisition of PartnerHero, a leader in CX innovation …
Ecommerce
BigCommerce Appoints Travis Hess as CEO
BigCommerce Holdings, Inc., an open SaaS, composable ecommerce platform for fast-growing and established B2C and B2B brands and retailers, announced …
Sales Automation, Enablement & Intelligence
DocketAI Unveils Industry-Leading Product Updates
DocketAI, an AI startup transforming revenue enablement, announces the release of pivotal product updates designed to optimize how B2B sales …
Customer Engagement