Martech News

Townsquare
Digital Advertising

Townsquare Forms Strategic Alliance With SummitMedia

Townsquare Media, Inc., a leader in digital advertising and marketing solutions focused on markets outside of the Top 50 in …
iQor
Customer Experience, Service & Success, Uncategorized

iQor Celebrates Customer Service Week 2024

This week, iQor, a managed services provider of digitally enabled business process outsourcing solutions, celebrates Customer Service Week 2024 by honoring …
Blueshift
Channel, Partner & Local Marketing

Blueshift Announces e-Commerce Accelerator Plan with Native Shopify App

Blueshift, a leading CDP and cross-channel marketing platform, is thrilled to announce the launch of its new Shopify App Integration, designed …
DIRECTV
Adtech

DIRECTV Advertising and LiveRamp Unlock Scaled Identity Solution

DIRECTV Advertising, a pioneer in addressable advertising announced a partnership with LiveRamp, the leading data collaboration platform, to enable LiveRamp’s …
Resonate
Business/Customer Intelligence & Data Science

Resonate Introduces AI-Powered Consumer Data and Intelligence Solutions

Resonate, a leader in predictive consumer intelligence, announced the launch of a groundbreaking suite of AI-powered solutions that will redefine …
Fetch
Retail, Proximity & IoT Marketing

Fetch Unveils Albertsons Media Collective as First RMN Extension Partner

Fetch, America’s Rewards App, announced its first-ever retail media network (RMN) partnership with Albertsons Media Collective, the retail media arm …
ActiveCampaign
Marketing Automation

ActiveCampaign Expands Executive Team with Proven Martech Innovators

Marketing automation platform ActiveCampaign announced it has added Amy Kilpatrick as its new Chief Marketing Officer, Carine Roman as its Chief Revenue Officer, and Shay Howe as its …
SPM
PR

SPM Communications Adds 3 Brands to Growing Client Roster

SPM Communications, a nationally ranked public relations, franchise development and crisis and issues management agency, is growing its client roster …
customer
Customer Experience, Service & Success

Airship Boosts Agility to Optimize Customer Experiences Across Channels

As referral traffic from search engines and social networks plummets and paid acquisition costs soar, brands must prioritise direct customer …