Martech News
Guest Blogs
Transforming Customer Data Usage into Meaningful Personalisation
At the end of every year, Spotify users eagerly await the release of Spotify Wrapped, the personalised recap of their …
Performance Marketing
Quote.com Announces Senior Leadership Transition
Quote.com, a leading tech-enabled, omnichannel performance marketing organization, announced the appointments of Nick Stommes as Chief Executive Officer and Tom …
Marketing Analytics, Performance & Attribution
MASS Analytics, DAIVID team up to boost MMM with AI-driven insights
Marketers will be able to measure and optimize the effectiveness of their creative at scale using marketing mix modelling (MMM) …
Events, Meetings & Webinars
Momentus shines in 2024 with innovation, value, and marquee clients
Momentus Technologies, a global leader in venue management and event technology, reflects on a transformative 2024. The year was marked …
Customer Engagement
MoEngage Publishes Email Benchmarks Report
MoEngage, an insights-led cross-channel customer engagement platform trusted by over 1,350 brands, has released its flagship report, Email Benchmarks Report: …
Customer Data Platform
Clarivoy, Treasure Data launch CDP solution for automotive dealers
Clarivoy, the trusted leader in multi-touch attribution and advanced identity resolution, is teaming up with Treasure Data, the leading AI-powered customer …
Marketing Analytics, Performance & Attribution
CallRail report benchmarks small business marketing efforts
CallRail, the AI-powered lead intelligence platform, unveiled a new report on which marketing channels are having the most impact for …
Channel, Partner & Local Marketing
Swoop Wins 2025 Business Intelligence Group Award
The prestigious 2025 BIG Innovation Awards, presented by the Business Intelligence Group, recognizes Swoop, an industry leader in AI-driven, data-powered …
Retail, Proximity & IoT Marketing
