Martech News

Traver
Digital Marketing

Traver Connect Partners with The Uptown Agency for Brand Expansion

The Uptown Agency, a leader in brand development, digital marketing, and strategic communications, announced its newest client partnership with Traver …
Ecommerce

Supersocial reaches profitability, targets 2025 growth on new platforms

Today, Supersocial, a pioneer in virtual world development, announces key milestones and forward thinking business goals to mark a successful …
Advocacy, Loyalty & Referrals

The Virgam Agency Unveils Comprehensive Brand Refresh

The Virgam Agency, a leader in experiential marketing innovation, announces a complete brand overhaul featuring a reimagined logo, and a …
Phaedon
Advocacy, Loyalty & Referrals

Phaedon Appoints Ravi Erraguntla as New Chief Product Officer

Phaedon, a leader in loyalty and marketing solutions, announced the appointment of Ravi Erraguntla as its new Chief Product Officer. With …
WARC
Adtech

Media in 2025: defined by abundance, driven by algorithms

WARC’s latest forecasts show that global advertising spend surpassed $1trn for the first time in 2024, and is expected to …
Retail, Proximity & IoT Marketing

EDITED Brings Triple Lens Clarity to the Retail Intelligence Space

EDITED™, the leading global retail intelligence solution, is thrilled to share its innovative approach to transforming retail data: EDITED’s Triple …
CDK
Retail, Proximity & IoT Marketing

CDK to Exhibit Hybrid Intelligence Leadership at NADA Show 2025

CDK, the leading automotive retail software provider, is gearing up for another successful NADA Show 2025 in New Orleans on Jan. 23-26, …
TradeCentric
Ecommerce

TradeCentric Launches Shopify B2B Connector and Customer Knowledge Base

TradeCentric, the leading provider of B2B Connected Commerce solutions enabling seamless integration and automation between eCommerce and eProcurement systems, announced …
Sincera
Adtech

The Trade Desk Announces Agreement to Acquire Sincera

Global advertising technology leader The Trade Desk announced a definitive agreement for the acquisition of Sincera, a leading digital advertising …