Martech News

Digital Marketing
Traver Connect Partners with The Uptown Agency for Brand Expansion
The Uptown Agency, a leader in brand development, digital marketing, and strategic communications, announced its newest client partnership with Traver …
Ecommerce
Supersocial reaches profitability, targets 2025 growth on new platforms
Today, Supersocial, a pioneer in virtual world development, announces key milestones and forward thinking business goals to mark a successful …
Advocacy, Loyalty & Referrals
The Virgam Agency Unveils Comprehensive Brand Refresh
The Virgam Agency, a leader in experiential marketing innovation, announces a complete brand overhaul featuring a reimagined logo, and a …
Advocacy, Loyalty & Referrals
Phaedon Appoints Ravi Erraguntla as New Chief Product Officer
Phaedon, a leader in loyalty and marketing solutions, announced the appointment of Ravi Erraguntla as its new Chief Product Officer. With …
Adtech
Media in 2025: defined by abundance, driven by algorithms
WARC’s latest forecasts show that global advertising spend surpassed $1trn for the first time in 2024, and is expected to …
Retail, Proximity & IoT Marketing
EDITED Brings Triple Lens Clarity to the Retail Intelligence Space
EDITED™, the leading global retail intelligence solution, is thrilled to share its innovative approach to transforming retail data: EDITED’s Triple …
Retail, Proximity & IoT Marketing
CDK to Exhibit Hybrid Intelligence Leadership at NADA Show 2025
CDK, the leading automotive retail software provider, is gearing up for another successful NADA Show 2025 in New Orleans on Jan. 23-26, …
Ecommerce
TradeCentric Launches Shopify B2B Connector and Customer Knowledge Base
TradeCentric, the leading provider of B2B Connected Commerce solutions enabling seamless integration and automation between eCommerce and eProcurement systems, announced …
Adtech