Martech News

Optimization, Personalization & Testing
Study Reveals Biggest Threat to AI Initiatives Is Dirty Data: Ketch
Ketch, a Data Permissioning Platform for privacy operations and data activation, announced the publication of “Dirty Data, Broken AI: The …
Predictive Analytics
Moovila Earns Six G2 Badges in Winter 2024 Grid Reports
Moovila, the leading AI-driven project automation platform for managed service providers (MSPs), announced it has been recognized with six G2 …
Adtech
Clinch Appoints Roy Balle as New Chief Financial Officer
Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, announced the appointment of Roy Balle as Chief …
Adtech
Attain, Tombras Partner to Boost Sales and Real-Time Outcome Analysis
Attain, a leading permissioned commerce data platform that powers real-time purchase measurement and outcome signals for brands, announced a partnership …
Display & Programmatic Advertising
Yieldmo Debuts Bold New Brand Identity
Yieldmo has unveiled a brand new identity that reflects its commitment to combining creativity and curated media by delivering seamless, …
Ecommerce
Rokt and mParticle Merge to Redefine Real-Time Relevance
Rokt, the global leader in ecommerce unlocking real-time relevancy in the moment that matters most, today announced a US$300 million …
iPaaS, Cloud/Data Integration & Tag Management
Qlik Partners with TD SYNNEX for North America and Europe Business Growth
Qlik®, a global leader in data integration, data quality, analytics, and artificial intelligence (AI), today announced a strategic partnership with TD …
Customer Engagement
Culture Genesis Forms Strategic Partnership with VTAGZ By Mammoth
Culture Genesis, the largest digital video network for underrepresented creators and publishers, today announced a strategic partnership with VTAGZ By …
Digital Marketing