Martech News

Optimization, Personalization & Testing

Copado’s Suite of AI Agents to Transform Business Application Delivery

Copado, the leader in DevOps for business applications, today announced the Copado AI platform encompassing a suite of AI-powered DevOps agents. …
Business/Customer Intelligence & Data Science

Acxiom named to 2024 Best Workplaces in Technology List, Ranking No. 36

Acxiom®, the global leader in customer intelligence and marketing enablement, today announced that Great Place To Work® and Fortune magazine have selected …
Customer Experience, Service & Success

Info-Tech Research Group publishes new blueprint

Misalignment between marketing and IT departments often results in wasted resources, duplicated tools, and poor customer experiences that can hinder …
Retail, Proximity & IoT Marketing

Acosta Europe Announced Strategic Acquisition of Dee Set

Acosta Europe today announced its strategic acquisition of Dee Set Group, an industry-leading retail and field marketing services provider in the UK. …
Customer Experience, Service & Success

Verint AI Bots Drive Upsell and Revenue Opportunities in Contact Centers

Verint® (NASDAQ: VRNT), The CX Automation Company™, today announced that contact centers across multiple industries are deploying Verint Bots to identify …
Ecommerce

Jamie Clohesy joins Recharge as General Manager, EMEA

Recharge, the leading subscription platform powering smarter subscription experiences, today announced that Jamie Clohesy will be joining the company as General Manager, …
Digital Advertising

Haleon Selects PubMatic as Supply Optimisation Partner

PubMatic (NASDAQ:PUBM), an independent technology company delivering digital advertising’s supply chain of the future, today announced the launch of a new …
Social Media Marketing & Monitoring

Sprout Social Launches New Salesforce Integration using Agentforce

Sprout Social, an industry-leading provider of cloud-based social media management software, today announced a new integration with Salesforce’s Agentforce assistant …
Optimization, Personalization & Testing

Adobe Unveils Innovations in Adobe Experience Cloud

Today, Adobe (Nasdaq:ADBE) announced innovations across Adobe Experience Cloud that will empower brands to unlock greater value with AI-generated content …