Netcore Solutions, a leader in SaaS-based Multi-Channel Marketing Automation and Communications, has announced the acquisition of a Bangalore-based AI startup, Boxx.ai. Now, Netcore Smartech will additionally empower digital brands to deliver truly Omni-channel Personalized Experience at Scale for each individual across all the digital touchpoints such as websites, e-mail, mobile apps, and social media throughout the entire customer journey.
Boxx.ai harnesses the power of customer’s eyeball, behavioral, intent, demographic, device data among others to provide the most relevant and personalized experience for every user across all touchpoints of the application and website, with a 15-minute Integration process.
With the amalgamation of Boxx.ai capabilities, Smartech will assist brands to improve conversion rates by as much as 15%, enhance the behavioral and purchase predictions by 20%, and multiply the marketing ROI by 10x-15x through hyper-personalized and contextual product and content recommendations.
Kalpit Jain, CEO of Netcore Solutions said “We develop for and with our customers. ‘According to Gartner, organizations that focus on personalized messaging around helping consumers can expect 16% more impact on commercial outcomes than those that don’t.’ We at Netcore absolutely understand the value of personalization for providing the best customer experience and with Boxx.ai capabilities, we intend to further delight our customers in maximizing hard-earned website traffic and arresting the non-purchase drop-offs to boost the ultimate marketing objective ‘Conversions’.”
The entire Boxx team including three co-founders, Ajay Kashyap, Prakhar Raj, and Shitiz Bansal – who come with a wealth of experience and expertise in Machine Learning and Artificial Intelligence domains will be joining Netcore to further bolster the Raman, Netcore’s AI Engine.
Ajay Kashyap, Co-founder of Boxx.ai, stated, “We are absolutely thrilled to be associated with Netcore. Integrating the Boxx.ai capabilities with the Smartech suite makes a killer combination for brands – they would be able to deliver a customer experience that is just perfect, right from the choice of channel, to the timing of communication, to the content, to the creative, to the messaging and to the offers.”
Netcore had acquired Quinto.ai, an AI-powered Chatbot earlier this year, and now with this acquisition, Netcore covers all its bases and further signals its resolve to be a global leader in the AI-for-Marketing space.