Marketing Automation

Martech Leader Zoomd Launches a DSP Service

Zoomd's new Programmatic Demand Side Platform (DSP) service increases audience and media reach potential to nearly 100% of global smartphone users, complimenting the premium channels available on Zoomd's SaaS platform
email automation

Zoomd Technologies Ltd. (TSXV: ZOMD) (OTC: ZMDTF) and its wholly-owned subsidiary Zoomd Ltd. (collectively, “Zoomd” or the “Company“), the marketing tech (MarTech) user-acquisition and engagement platform, announces it has launched a new DSP (Demand Side Platform) service that significantly increases its publishing media reach to nearly full global coverage.

Management believes that the immediate result of this new service launch, alongside its organic growth and planned M&A activities, may result in an increase of year-over-year revenues for the year ending December 31, 2021. The revenue increase is expected to be driven by organic growth, the new DSP services and acquisitions of businesses. Additional details about the Company’s projections will be contained in the Company’s Management Discussion & Analysis which will be available later this month.

The new DSP service has been introduced via a white-label agreement with a DSP platform provider and is now available as an integral part of the Zoomd SaaS platform.

“Zoomd becomes a significant global player in the AdTech / MarTech space,” says Amit Bohensky, Chairman and Co-Founder of Zoomd, adding “our new DSP service puts us in the same product offering category of the largest AdTech companies in the world and we believe that this service, coupled with our growth and M&A strategy, will propel the company into an accelerated business success.”

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