Lusha, a leader in B2B Sales Intelligence, released a new prospecting experience that combines simple and efficient prospect and company searches with accurate, up-to-date, and compliant data. With the new Flex Search, go-to-market teams can focus on their ICPs and build efficiency into their prospecting process. The first-of-its-kind capability is designed to save time and effort, with pre-calculated filters helping users focus on only the most promising leads.
The Flex Search leverages Lusha’s advanced intelligent data engine to enhance contact and company data accuracy and expand coverage. Powered by cutting-edge Machine Learning models, this new data infrastructure ensures unparalleled accuracy and delivers the most up-to-date information, transforming the prospecting experience.
“Transitioning from everyday search engines like Google to sales prospecting is often like a trip back in time with rigid filters and options that limit effectiveness,” said Yoni Tserruya, CEO and Co-Founder of Lusha. “Our new Flex Search brings the most powerful search method to the world’s most accurate and effective prospecting platform. That means more leads with the right intent and far more ease, and it’s a game changer for the sales and business development professionals that rely on us.”
What Flex Search Means for GTM Teams
- Intuitive and seamless prospect discovery: Unlike the classic search on most prospecting platforms, which requires users to manually apply individual filters, users can now leverage free text, natural language queries like “VP Marketing in Boston,” similar to running a Google search to streamline the prospecting process.
- Smart prospect filtering: Users no longer need to adhere to rigid filters. With each search, the system automatically identifies and applies key filters so that users can refine their search to focus on the most relevant prospects.
- Enhanced search results: The new smart search engine delivers a greater volume of relevant prospects, enabling users to discover more companies with greater accuracy.
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