Display & Programmatic Advertising

Loop Media, Inc. Announces Strategic Partnership with OIA

Loop Media

Loop Media, Inc. (“Loop Media”) (NYSE American: LPTV), a leading multichannel streaming CTV platform that provides curated music videos, sports highlights, news, premium entertainment channels, and digital signage for businesses, and Outpatient Imaging Affiliates (OIA), a leading developer and operator of outpatient imaging centers, are thrilled to announce a strategic partnership designed to enhance the patient experience in imaging centers nationwide, further expanding Loop’s footprint with medical-related venues across the nation.

OIA collaborates with healthcare providers, including health systems, academic medical centers, and radiology groups, to develop, market, and manage high-quality, patient-friendly, service-oriented outpatient imaging centers. Well-known health system partners include MedStar Health, UVA Health, Vanderbilt Health, Jefferson Health, and UCONN Health. OIA operates 62 hospitals and clinics, serving over 10 million patients annually.

By investing equity alongside local partners, OIA provides its joint ventures with comprehensive development, management, marketing, billing, and additional services. OIA’s imaging centers range from single to full-modality facilities, offering various services such as PET/CT, MRI, CT, ultrasound, mammography, nuclear medicine, bone densitometry (DEXA), and plain film X-ray procedures.

Loop Media, Inc. will provide streaming content and digital signage for OIA’s imaging center waiting rooms as part of this partnership. This initiative aims to enhance the patient experience by offering engaging content and improving communication through digital signage, which displays vital information while patients wait for their procedures.

“We are excited to partner with Loop Media, Inc. to bring a new level of service to our patients,” said Devon Bloom, Chief Operating Officer of Outpatient Imaging Affiliates. “By incorporating Loop’s advanced digital signage solutions, we aim to create a more informative and enjoyable environment for those visiting our centers during what could be a stressful time.”

“We are thrilled to collaborate with OIA, a leader in the outpatient imaging sector,” said Tara Kolakowski, Head of Enterprise Business Development for Loop Media, Inc. “Our streaming content and digital signage will provide more engaging content to patients, enhancing their overall experience, and our digital signage will allow locations to inform patients on important information with ease. Making patient visits better and employees’ jobs easier.”

Please visit OIA’s website for more information about Outpatient Imaging Affiliates and their services.

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