Lambert, a public relations, investor relations, and integrated communications agency, has appointed senior communications professional Greg Sexton as a Director in its Phoenix office. Sexton brings more than 25 years of agency experience serving B2B and B2C clients with successful earned, owned and shared media strategies. He will work closely with Lambert’s consumer client team and will report to the firm’s B2C managing director, Detroit-based Matt Jackson.
“Greg is an accomplished agency professional who spent a decade as a successful reporter and editor in the newsroom business pages, so he’s able to see storytelling through a refined editorial lens,” Jackson said. “I expect his proven strength and ability to dig for stories that resonate with journalists and consumers alike will foster growth for our clients and our people.”
Sexton brings 30 years of combined journalism, editorial, and agency experience at the local, national, and international levels. A storyteller at heart, his work spans media relations, communications strategies, social media, crisis communications, events and grand openings, project launches, speech writing, internal communications, image consultation, and leadership positioning for some of the most influential businesses in the United States.
Sexton held various public relations and account leadership positions with leading marketing, advertising, and public relations agencies. Before that, he was the Editor in Chief at AZ Big Media overseeing six statewide editorial publications and magazines serving audiences in business, economics, tourism, real estate, and trade specialties. Sexton has earned many journalism and public relations awards, including recognitions from the New Mexico Press Association, PRSA Copper Quill and Copper Anvil awards. He holds a bachelor’s degree in journalism and history from Arizona State University.
“My passion for storytelling, and ability to leverage those stories in highly effective public relations campaigns that drive bottom-line results, is at the core of everything I do,” Sexton said. “I am looking forward to my next chapter of growth and success with the Lambert team.”
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