Guest Blogs
Guest Blogs
The Challenge of Lead Routing is that You’re Always Behind
At the speed that most sales organizations move these days, Sales Operations and Marketing Operations are constantly being asked to …
Guest Blogs, Laura Christensen
The Importance of Trust Between Email Senders and Subscribers
Performance metrics are critical to assess the success of email marketing. Much time and attention is spent analyzing open rates, …
gerri Knilans, Guest Blogs
Marketing Technology: Today and in the Future
When it comes to technology, almost nothing is built to last. Next year there will be a new app or …
Guest Blogs, pradyut hande
Secret 7: Mobile Marketing Tips to Accelerate User Retention for Travel Apps
The advent, proliferation, and popularity of mobile apps has disrupted many a traditional industry. The rapid transition to an increasingly …
Guest Blogs
How to drive incremental business value through data and analytics
Retailers are driven every day to enhance the customer experience. As they continue to transform to meet shifting and higher …
Guest Blogs
Find the Relevance in your Data
Staying relevant is the key to surviving in today’s world. The world is advancing at a phenomenal pace. How do …
Guest Blogs, pradyut hande
5 Hacks to Serve User Retention on the Table for Food Delivery Apps
The online food delivery market in India is valued at $7.12 billion and is likely to grow by a CAGR …
Guest Blogs
How to Tailor Your Messaging When Creating an SEO Campaign
Like other marketing channels, Search Engine Optimization (SEO) requires you to consider your message and how it will impact your …
Guest Blogs
THE TOP 5 QUESTIONS TO ASK WHEN CHOOSING A PREDICTIVE ANALYTICS SOLUTION
There’s no doubt that the B2B predictive data analytics revolution is upon us. While it’s a fairly safe bet that …
Guest Blogs
MarTech and AdTech Application Dominance in the next 12 – 18 Months
Think Big. Start Small. Fail Fast. There has been plenty of hype you hear today in the media about Artificial …
Guest Blogs
Why GDPR is a Blessing in Disguise for Event Marketers
If you’re a marketer, you’ve probably had the date May 25, 2018 ingrained in your mind (likely in huge, flashing …
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