Customer Contact Week (CCW), the leading event series driving customer contact innovation, is back with its most exciting event of the year CCW Las Vegas. Taking place once again at Caesars Forum from June 9-12, 2025, this flagship event promises to be a game-changer for companies looking to enhance its customer experience (CX) and service offerings. Powered by CMP Research, a division of Customer Management Practice (CMP), CCW is set to dive into the biggest challenges and opportunities in CX today.
This year’s CCW Las Vegas will be an epic experience, packed with new ideas, trends, and innovations in customer contact. “For over 25 years, CCW has been at the heart of how brands connect with customers,” said Mario Matulich, President of Customer Management Practice. “This year, we’re bringing together some of the brightest minds in the industry to spark the next wave of innovation in CX. Attendees will walk away with the strategies and tools they need to build lasting relationships with their customers.”
The main stage will welcome Guy Fieri, Emmy Award-winning TV host, New York Times bestselling author, and Food Network star, who will share insights on leadership, resilience, and building a brand that connects with people.
Fieri shared “I’m fired up to close out Customer Contact Week! In my world, it’s all about bringing the flavor and creating memorable experiences so I can’t wait to share how we can turn up the heat on customer engagement, serve up some fresh insights, and take everyone straight to Flavortown.”
Alongside him will be Mike Eruzione, captain of the 1980 U.S. Olympic Hockey Team, who led the famous “Miracle on Ice.” He’ll speak on teamwork, overcoming challenges, and the mindset that drives success in high-pressure situations.
An electrifying addition to the lineup this year’s lineup includes customer experience powerhouse Jay Baer, who is stepping in as the official event ambassador. Not only will he bring his signature energy and expertise, but he’ll also be hosting his podcast live from the event, capturing exclusive insights in real time. Plus, he’ll take center stage as the dynamic moderator of two must-see panels: Real Talk on AI: Bridging the Gap Between Leadership Ambitions and Operational Realities as well as ROI & Beyond: Justifying Your AI Investments.
Other top speakers also include Frid Edmond, Senior Vice President of Customer Engagement Centers at Marriott, Geoff Burbridge, Managing Vice President of Customer Channels at Capital One, and Karen Vaughn, Senior Director of America Consumer Care at Nike. C-suite leaders from PepsiCo, Grubhub, IHG Hotels & Resorts, JCPenney, and more will also be featured.
“We’re excited to celebrate 25 years of shaping the future of customer contact in Las Vegas,” said Michael DeJager, Managing Director of Events for Customer Management Practice. “At CCW, we’re all about reimagining what’s possible for CX leaders. Whether you’re tackling digital transformation, scaling AI personalization, or optimizing frontline operations, CCW is where you’ll find the insights, connections, and solutions to turn big ideas into reality.”
Launched during CCW Nashville earlier this year, game-changing CMP Research Prism is the guiding light for navigating the evolving CX landscape. Attendees will have an exclusive opportunity to learn more about the technology assessment and how it’s shaping CX and customer contact investment decisions. Attendees will also have the chance to join the Executive Debrief: CMP Research at CCW Las Vegas 2025 webinar, diving deep into the future of AI-driven customer interactions. Additionally, CCW Digital will be premiering its quarterly market study CX In 2030: Future Of The Omnichannel Contact Center as well as the print edition of the debut issue of CCW Digital Magazine: Agentic + Generative AI. Whether attendees want to lead digital transformation, scale AI-driven personalization, or fine-tune frontline operations, CCW Vegas is the place to gain practical insights and make meaningful connections.
CCW Las Vegas will also host the CCWomen Summit, bringing together the most influential female executives as they lead a day of networking, learning and growth in the CX community The Summit is an empowering event for those passionate about driving positive and equitable change in customer contact. Women leaders and allies will convene to discuss the future of the industry while sharing best business practices.
Lastly, CCW Las Vegas will offer attendees hands-on workshops, interactive sessions, and networking with the best and brightest in the industry. They’ll gain fresh insights on the latest CX trends and learn practical strategies that they can take back to their businesses. With a focus on practical strategies, cutting-edge technologies, and actionable expertise, this is the must-attend event for CX leaders looking to create unforgettable customer journeys.
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