Optimization, Personalization & Testing

performance optimization
Optimization, Personalization & Testing

Clinch & LG Ads Solutions Bring Data-Driven Creative to the Big Screen

Clinch, the company that provides AI-driven omnichannel personalization across CTV, OTT, Programmatic, Social, Native, DOOH, and Audio, announced it has … 0
performance optimization
Optimization, Personalization & Testing

Wyng & Qualtrics to power Personalization with Zero-Party Data

Wyng, the leading zero-party data platform, today announced its partnership with Qualtrics, the leader and creator of the Experience Management (XM) … 0
performance optimization
Optimization, Personalization & Testing

Persado Announces Language Profiles, New Form of First Party Data

Persado, the AI content generation and decisioning platform that delivers outsized value at scale to Fortune 500 companies, announced major … 0
automation framework,
Optimization, Personalization & Testing

Pandemic Challenges Drive EMEA Banks to FICO AI-Powered Optimisation

As businesses across Europe, the Middle East and Africa look for efficiency gains and ways to increase revenues during the … 0
data driven framework
Optimization, Personalization & Testing

Zilliant Price IQ® Earns a Spot On The Constellation ShortList™

Zilliant, the industry leader in intelligent end-to-end pricing solutions and sales guidance software, today announced that Zilliant Price IQ® was named to … 0