Optimization, Personalization & Testing

Key Elements for High-Performing, Customer-Centric Marketing Campaigns

Blueshift, provider of the leading AI-Powered SmartHub Customer Data Platform (CDP), today released its “Benchmark 2022: Cross-Channel Marketing” report. The analysis … PRNewswireFebruary 25, 2022, 2:15 amFebruary 25, 20220

Optimization, Personalization & Testing

Accurately Portraying Diverse Women Delivers Sales Lift for Brands

IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, today released findings from … BusinessWireFebruary 24, 2022, 10:45 pmFebruary 25, 20220

Optimization, Personalization & Testing

Clinch Launches Revolutionary New SaaS Platform

Clinch, the “Personalization Everywhere” company that leads the industry in AI-driven omnichannel personalization (DCO) and dynamic ad-serving, today announced the … PRNewswireFebruary 23, 2022, 6:30 pmFebruary 23, 20220

Optimization, Personalization & Testing

GoKampus partners with Netcore Cloud to increase user engagement

GoKampus, Indonesia’s biggest education and study program marketplace, recently partnered with globally recognized Martech SaaS giant, Netcore Cloud to join forces to enhance the … PRNewswireFebruary 23, 2022, 1:30 pmFebruary 23, 20220

Optimization, Personalization & Testing

DemandTec Named to the Constellation ShortList™

DemandTec by Acoustic, a pioneer in retail price, promotions, and markdown optimization technology, today announced its AI-powered retail pricing application, DemandTec … BusinessWireFebruary 21, 2022, 4:00 pmFebruary 21, 20220