Connectly, the leader in conversational commerce, today announced its $7.85 million Series A investment led by Volpe Capital, with participation from RX Ventures and Saurabh Gupta, managing partner of DST Global. This brings the total amount the company has raised to $17.25 million. Founded by industry veterans from Facebook, Google, Uber, and NASA, and backed by Unusual Ventures, Connectly uses proprietary artificial intelligence (AI) models to automate how businesses communicate with their customers and sell their products. Already, Connectly’s personalized AI-generated marketing campaigns have generated upwards of 30x returns for its customers.
In our digital-first world, retaining consumers’ attention and mindshare is becoming more difficult by the day. Businesses need a simple way to have impactful conversations with customers while more effectively creating personalized, one-on-one relationships. They must deliver the right message to the right person at the right time – and on the right platform.
Connectly provides a simple plug-and-play solution for businesses to create winning messaging campaigns and automate two-way conversations – to both leads and loyal customers – at scale and across any messaging platform.
“This investment marks a critical milestone in Connectly’s journey,” said Stefanos Loukakos, co-founder and CEO, Connectly. “Not only does it provide us the opportunity to expand our platform and continue developing state-of-the-art AI models, but it also marks our entrance into the U.S. market. What’s more, this funding round will aid our expansion onto new messaging platforms and further our position as a leader in conversational AI. This is just the beginning of an exciting new chapter for us.”
At the heart of Connectly’s platform is Sofia AI, an AI sales assistant that connects seamlessly with businesses’ backend platforms. Sofia AI can:
- Tailor suggestions powered by AI, ensuring customers discover products they’ll love.
- Engage and assist customers wherever they are – on Instagram, WhatsApp, SMS or webchat.
- Leverage those insights to gain a deeper understanding of your customers.
“We believe in the transformative power of artificial intelligence to enhance customer interactions. Connectly’s innovative approach to AI-powered conversational commerce truly sets them apart in the market,” said Gabriel Marcassa, Partner, Volpe Capital. “The impact reaped by its customers across diverse industries is as substantial as the market opportunity that lies ahead. We are thrilled to support Connectly as they expand their presence in Latin America and enter into new markets.”
“Connectly is uniquely poised to become a transformative force in retail and e-commerce industries around the world,” said Analu Partel, head of New Business at Lojas Renner, the largest fashion retailer in Brazil. “RX Ventures intimately understands what modern brands need to succeed today as consumer shopping behaviors evolve. Winning brands will be those that can meet customers where they are – and today that is increasingly on messaging platforms. Using Connectly, brands can have personalized, automated conversations that will dramatically reshape the fundamentals of commerce.”
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