Beyond Fifteen Communications, Inc. (Beyond Fifteen), an Orange County-based full-service public relations (PR), digital marketing, social media and influencer marketing agency has hired three new employees located in Florida, Texas and New Jersey to widen its footprint and strengthen its U.S. service offerings. In addition, after three years at the agency and countless high-profile earned media successes on behalf of some of the firm’s largest clients, eleven-year industry veteran, Jennifer Magaña, was promoted to senior account executive, PR division lead.
“Over the last year, more new brands have sought out our services to efficiently and effectively reach targeted audiences to grow brand awareness, support lead generation programs and bolster sales,” said Leslie Licano, Beyond Fifteen co-founder. “To complement the strengths of our current team and support growth, we have added three new hires that bring specific experience in social content creation, execution and measurement to help our clients reach their business goals. In addition, we are proud to re-invest in our PR division with the promotion of Jennifer to focus even more heavily on the strategic, systematic and ongoing improvement of our team’s proven public relations competency.”
Brianne Giordano brings four years of agency experience to her new role as digital advertising specialist. She has worked with dozens of entrepreneurs, executive teams and businesses to successfully market their products, services and brands and is skilled at developing creative strategies and innovative solutions to help level-up client results.
Brelyn Bashrum joined the team as an account coordinator following her graduation from Texas Tech University where she earned her bachelor’s degree in advertising with a minor in public relations. During her first few months with the firm, she has already contributed to the successes of both the digital and PR teams, and agency clients have benefitted from her strong writing skills and ability to develop messaging that resonates with their audiences.
Connor Emert brings both traditional and digital marketing prowess to his role at Beyond Fifteen. As a recent graduate of the University of Central Florida with a bachelor’s degree in advertising and public relations and a minor in writing and rhetoric, he has continued to stay current with industry trends and earned a certificate in Google Display Ads and SEO during his first months with the agency. He has also contributed to some of the firm’s strongest media wins including Men’s Health, MSN and Best Life Online, and has drafted top-performing digital content.
Since joining Beyond Fifteen in 2019, Jennifer Magaña has landed coverage for clients in leading publications, including Forbes, Good Day LA, Inc., MSN, USA Today, Yahoo! News and Business Insider, and has been a strong leader and mentor to junior staff. As the firm’s new media relations lead, she is responsible for the oversight and continual improvement of Beyond Fifteen’s earned media division as part of the organization’s senior leadership team.
Beyond Fifteen’s recent growth will support its roster of more than 24 client brands including publicly traded solar provider, Sunworks; B-Corporation financial institution, Beneficial State Bank; the father of modern infidelity counseling, Dr. Talal Alsaleem; and prosthetic limb innovator, Xtremity.
“Not only has Beyond Fifteen been able to add new clients, but we have grown existing client scopes of work enabling them to benefit from a full-funnel, omni-channel marketing approach,” notes Beyond Fifteen co-founder, Lauren Ellermeyer. “Thanks to its continued growth, our agency has been able to not only create new jobs, but also offer internal development opportunities and cross-functional training to ensure our team continues to learn new skills in order to further enhance the value we deliver to clients.”
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