Advertising & Promotion

Advertising & Promotion, Mobile Marketing
Kiip Launches ‘first’ Blockchain-Recorded Mobile Ad Campaign
Kiip, mobile advertising network company is currently writing an Anheuser-Busch audit trail to a public blockchain. Here all the stakeholders … 0
Advertising & Promotion, Display & Programmatic Advertising
AT&T Wishes to Acquire Programmatic Giant AppNexus for $1.6B
AT&T, world’s largest telecommunications company, the second largest mobile telephone services provider in the United States is in talks with … 0
Print
A Dose of recap of all hot happenings – Marketing Technology
Here is a rundown of a daily recap of the important events that took place in the MarTech world last … 0
Advertising & Promotion, Display & Programmatic Advertising
Twitter Opens In-Stream Video ads to Advertisers
In April 2017, Twitter launched in-stream video ads for all advertisers with the help of its self-serve ad tool. This … 0
Advertising & Promotion, Display & Programmatic Advertising
LiveRamp Comes to Bing Ads with its Search Targeting
Liveramp offered a people-based search targeting through Google about a year ago, now it is providing a similar kind of … 0
Advertising & Promotion, Search & Social Advertising
Micro Influencers – Brand Ambassadors for Martech Industries
Marketing, these days is not limited to black and white, digital, or billboards only. It has slowly crept into the … 0
Advertising & Promotion, Native/Content Advertising
Vista to merge with Integral Ad Science by purchasing the majority of its stakes
Vista Equity Partners, a privately owned equity firm, is all set to buy a majority of stakes of a digital … 0
Advertising & Promotion, Video Advertising
Context and Brand Suitability Delivered for YouTube Video Ad
VuePlanner was launched on June 4, 2018, which is an authentic pre-buy planning software that can help brands and agencies … 0
Advertising & Promotion, Display & Programmatic Advertising