Advertising & Promotion

mobile advertising network company
Advertising & Promotion, Mobile Marketing

Kiip Launches ‘first’ Blockchain-Recorded Mobile Ad Campaign

Kiip, mobile advertising network company is currently writing an Anheuser-Busch audit trail to a public blockchain. Here all the stakeholders … 0
AT&T Acquire AppNexus
Advertising & Promotion, Display & Programmatic Advertising

AT&T Wishes to Acquire Programmatic Giant AppNexus for $1.6B

AT&T, world’s largest telecommunications company, the second largest mobile telephone services provider in the United States is in talks with … 0
Print

A Dose of recap of all hot happenings – Marketing Technology

Here is a rundown of a daily recap of the important events that took place in the MarTech world last … 0
Twitter Video Ads
Advertising & Promotion, Display & Programmatic Advertising

Twitter Opens In-Stream Video ads to Advertisers

In April 2017, Twitter launched in-stream video ads for all advertisers with the help of its self-serve ad tool. This … 0
display-programmatic-advertising
Advertising & Promotion, Display & Programmatic Advertising

LiveRamp Comes to Bing Ads with its Search Targeting

Liveramp offered a people-based search targeting through Google about a year ago, now it is providing a similar kind of … 0
Micro Influencers having 30,000 followers
Advertising & Promotion, Search & Social Advertising

Micro Influencers – Brand Ambassadors for Martech Industries

Marketing, these days is not limited to black and white, digital, or billboards only. It has slowly crept into the … 0
Market-Report
Advertising & Promotion, Native/Content Advertising

Vista to merge with Integral Ad Science by purchasing the majority of its stakes

Vista Equity Partners, a privately owned equity firm, is all set to buy a majority of stakes of a digital … 0
Context and Brand Suitability
Advertising & Promotion, Video Advertising

Context and Brand Suitability Delivered for YouTube Video Ad

VuePlanner was launched on June 4, 2018, which is an authentic pre-buy planning software that can help brands and agencies … 0
Advertisers And Publishers
Advertising & Promotion, Display & Programmatic Advertising

Rivr Introduced By Simplaex To Fill The Gap Between Advertisers And Publishers

The beta-dispatch of Rivr was recently declared by Simplaex. Rivr is a new AI-fueled Audience Yield Manager that empowers SSPs … 0