Martech News

Business/Customer Intelligence & Data Science
Lumel Launches PowerTable as a Native Workload for Microsoft Fabric
Lumel, the leading global provider of no-code integrated planning (EPM), reporting, and applications on Power BI and Microsoft Fabric, announced …
DMP
Gable raises $20M Series A to scale DMP and drive “Shift Left” in data
Gable, creator of the first shift left data management platform enabling software and data developers to iteratively build and manage …
Chatbots, Conversational AI
Finarb Unveils DataXpert: Revolutionizes Enterprise Analytics with Gen AI
Finarb Analytics Consulting, a leading provider of data and AI solutions, is set to launch DataXpert, a next-generation Generative AI platform …
Optimization, Personalization & Testing
Measured launches “Certified Partners” program, names first agencies
Measured, the pioneer and leader of incrementality-based measurement and optimization, announced four inaugural members of the Measured Certified Partners’ Program, …
Digital Advertising
Shirofune Wins Gold in the 2025 ANA Marketing Technology Awards
Shirofune, the leading automated digital advertising management platform that services major advertising agencies worldwide including Dentsu, is proud to announce …
Optimization, Personalization & Testing
Eagle Eye Appoints CRO, Jeff Baskin, to Accelerate North America Growth
Eagle Eye, a leading SaaS and AI technology company that delivers loyalty, personalized promotions, and omnichannel marketing solutions for retail, …
Optimization, Personalization & Testing
Further Wins AI Excellence Award for Presence Score Tool
Further, a leading data, cloud, and AI company focused on helping companies turn raw data into the right decisions, announced …
Customer Engagement
Blueshift Adds Intelligent Agents to Its Customer AI Suite
Blueshift, the leader in AI-powered customer engagement, announced the launch of Customer AI Agents that help marketing teams conduct 10X …
Affiliate Marketing & Management