SproutLoud, the pioneer in Through Channel Marketing Automation, announced that it has received the 2019 Street Fight Innovator Award for Best Marketing Platform. This is the second year in a row that SproutLoud has won a top award for local marketing innovation from Street Fight, the leading industry publication for local media, advertising, and commerce.
Gary Ritkes, president of SproutLoud said “Our North Star is being the best-DistributedBeing recognized as an industry-leading innovator by Street Fight, for the second year in a row, validates the tremendous amount of investment, resources and commitment that we dedicate to helping brands and their channel partners or locations compete and win in local markets.” Marketing Platform in the marketplace, hands down.
Marketing automation platform of SproutLoud was selected as the winner, based on Street Fight’s rigorous criteria:
- Ease of use, as proven by product UI/UX design and detailed by client testimonials
- Efficacy in addressing known industry challenge
- Cost-efficiency: Does the platform deliver sufficient ROI or replace a costlier solution for the client?
- Long-term potential: does it incorporate well with other solutions or show potential to grow its product suite; and is there a long-term requirement in the marketplace for this specific solution?
- Innovation: For the “most innovative” categories, we’ll be searching for fresh thinking, risk-taking, and creative application of the latest technologies.
Mike Boland, Lead Analyst at Street Fight stated “Street Fight’s charter is to educate the world on the innovation and best practices in local media, advertising, and commerce. A key corollary to that mission is to recognize and award the innovators driving these sectors. We congratulate the winners and thank our panel of A-list judges for the tough job of evaluating such a strong, competitive field.”
Mike Boland, Lead Analyst at Street Fight stated “Street Fight’s charter is to educate the world on the innovation and best practices in local media, advertising, and commerce. A key corollary to that mission is to recognize and award the innovators driving these sectors. We applaud the winners and thank our panel of A-list judges for the tough job of classifying such a strong, competitive field.”