Predictive Analytics

mPulse Delivers Growth In Q3 2024; Advances HXI & AI Capabilities

mPulse

mPulse, a leading provider of Health Experience and Insights (HXI) technology, today announced significant growth in Q3 2024 driven by its acquisition of Zipari, significant expansion with existing customers, and new partnerships with health plans and health technology companies. mPulse’s consistent innovation in the member engagement market through its integrated HXI technology is fueling growth and creating transformational value for mPulse’s health plan customers.

HXI Technology Investment and Integration

mPulse continues to invest in its HXI technology, which integrates health plan portals, omnichannel conversational AI engagement, and AI-powered predictive analytics. The acquisition of Zipari advances mPulse’s leadership in member portals technology and creates new opportunities to deliver enhanced customer value through its HXI products. mPulse now partners with over 400+ leading healthcare organizations including 29 of the 30 largest health plans in the U.S.

“We are seeing great traction with our customers around the value of HXI to create more personalized and high-value experiences for health plan members and provider networks,” said Bob Farrell, CEO of mPulse. “Current payor technology systems are too fragmented and transactional in nature. Our HXI products give health plans a way to integrate AI-powered member insights and advanced digital engagement and navigation tools to anticipate the needs of individuals and launch optimal personalized digital experiences quickly and efficiently. It is rewarding to see how these products drive both operational efficiencies and improved health outcomes.”

mPulse has been recognized by Gartner in recent research:

  • mPulse was listed as a Sample Vendor in the Healthcare Consumer Insight as a Service category within the Hype CycleTM for Healthcare Data, Analytics, and AI, 2024.
  • Zipari (acquired by mPulse) was listed as a Representative Vendor in the 2024 Market Guide for Healthcare Customer Relationship Management (CRM).

Activate2024 and New AI Capabilities

mPulse’s comprehensive HXI capabilities were discussed at the Activate2024 industry conference held on September 26-27, 2024. The conference was attended by over 100 healthcare organizations and focused on the theme ‘From Insights to Interventions, Creating Consumer Centric Health Journeys.’ The agenda included demonstrations of mPulse’s innovative health engagement-focused AI capabilities, including machine learning-powered predictive analytics along with utilization of LLMs to interpret member sentiment across member message response data and survey response data.

Health Organization Program Outcomes

mPulse also announced today key program outcomes that demonstrate how its HXI products can both improve the health plan member experience and support provider network collaboration and performance:

  • An HMO serving over 750,000 patients has approximately 15,000 internal users of mPulse’s provider portal, resulting in a 35% decrease in service center call volume and a nearly 4x increase in the number of claims processed per FTE per day.
  • An MCO serving over 500,000 Medicare and Medicaid members used mPulse’s referral and authorizations tool within its portals product to increase online authorization submissions by 44% and increase auto-determination by 5%, freeing up MCO resources to allocate to other higher-value activities.
  • A leading national health plan achieved a 1-star improvement in CAHPS measures by utilizing mPulse’s AI-powered predictive analytics to drive tailored engagement messaging. The extensive member experience-focused program also delivered a 46% increase in proxy CAHPS survey completion, which provided significantly deeper satisfaction-based insights.

“As we develop and deploy HXI products, we are focused on enhancing both the member experience and the provider experience,” said Saeed Aminzadeh, Chief Product Officer at mPulse. “By creating efficiencies for provider teams, integrating health plan and provider engagement strategies, and sharing predictive data about members, mPulse is unlocking insight-driven collaboration opportunities for health plans and providers to dramatically improve key program outcomes.”

Source & Disclaimer

Gartner®, Hype CycleTM for Healthcare Data, Analytics and AI, 2024, Jeff Cribbs, 20 August 2024

Gartner®, Market Guide for Healthcare Customer Relationship Management (CRM), Faith Adams et al., 10 July 2024

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and HYPE CYCLE is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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