Location Platform Benchmark Report: 2020

The outlook for the location industry remains bright. The value of location intelligence is being increasingly realized by multiple sectors and use-cases including automotive, mobility, transportation and logistics, advertising, and others. This report updates our annual benchmark of global location companies, which compares Google, HERE, Mapbox and TomTom across capabilities like map making, meeting automotive industry needs, map and data visualization, and the ability to appeal to developers, among others. HERE demonstrates strength and leadership across most attributes, followed closely by Google, then TomTom and Mapbox.


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