Monotype and Shopify announced a collaboration that will modernize access to typography for creative and retail professionals globally.
Beginning immediately, Monotype Fonts, the company’s flagship solution for font discovery, expertise, collaboration, and management, can now be licensed directly through a Shopify integration. The company worked closely with Publicis Sapient, a digital business transformation company, to bring the project to life, leveraging its scale and expertise in designing digital commerce experiences.
Increasingly, brands and design teams are looking to remove barriers to creativity and prefer to access creative assets and expertise at the point of creation. With this partnership, creative professionals will now be able to choose subscription packages that fit their unique needs and access a library of tens of thousands of world-class fonts, solving a range of typographical challenges. Additionally, foundry partners that distribute fonts through Monotype Fonts and MyFonts will now be empowered to deliver their designs to new audiences. This integration supports a stronger marketplace for buying and selling fonts, delivering greater security, performance, and accessibility.
“We are proud to be one of the earliest digital goods providers to partner with Shopify’s best-in-class infrastructure,” said John Sims, VP Digital Experience, Monotype. “The result will not just be good for us and our customers, but for our industry as we make type more accessible in emerging channels. This is truly a collaborative story, as we could not have successfully completed this project without the support and expertise of our partners at Publicis Sapient.”
“We are absolutely thrilled to bring Monotype’s vision to life on the world-class Shopify platform,” said Sudip Mazumder, SVP and Retail Industry Lead at Publicis Sapient. “This solution is going to transform how creative communities access typography globally without any barriers.”
Type at the intersection of culture and commerce.
In a “digital-by-default” era, brands are delivering products and services through often fragmented customer experiences. Ensuring brand consistency and a strong visual identity is more important than ever, yet having access to high-performance creative assets can be a challenge for designers and brands.
As part of this partnership, 2,000 fonts are available to Shopify customers directly within the Shopify platform, offering a range of styles, characteristics, and language support.
“Shopify is committed to enabling retailers of any size to grow and to be successful. Ensuring that our customers have the creative work they need to realize the potential of their branded stores is critical, and by partnering with Monotype, we are solving a key challenge for digital retailers,” said Jim Reynolds, Agency Partnerships Lead at Shopify.
Shopify partners will now receive access to Monotype Fonts.
Today, Monotype and Shopify are also announcing an expansion of their existing partnership, making Monotype Fonts available to Shopify’s global agency network. This program will allow Shopify agency partners to prototype design work using tens of thousands of unique typefaces, as well as exclusive access to thought leadership and curated design events.
“The Monotype agency partner program has proven to remove the friction that often exists within the design process,” said Aline Daeschner, Sr. Director Agency Partners, Monotype. “We’re excited to extend these benefits to the Shopify agency partner network, placing type front and center within the commerce experience and empowering more creatives to do their best work.”
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