The leading provider of technology solutions to the industry of real estate, Homesnap has rolled out a new ad solution for top real estate agents, Homesnap Pro+ Concierge, that makes use of the machine learning technology for running custom advertisements on Google and Facebook as well as provide leads that are pre-qualified and connecting these agents to real sellers and buyers of homes. The martech news space showcases advancements with the usage of cutting-edge technologies such as AI and ML.
Homesnap offers various solutions but Concierge has to be the most powerful product that the company offers. With this tool, the agents can gain access to the in-house team of design, marketing, and engineering of Homesnap who are experts in their own areas and develop, plan, and execute different marketing campaigns for lead generations by leveraging advanced algorithms of machine learning for the purpose of accurately targeting prospective sellers and buyers. With the leads from campaigns of agents coming in, the ad solution handles processes of vetting these leads through email, text, and phone. As soon as all the leads are completely vetted and then qualified, the product then delivers to the agents, the key integral details that include the location, timeframe, price range, and the status of homeowner/mortgage. It then gives the agents the capability to decide instantly about which leads they should immediately reach out to and which all should be nurtured for the long-term.
Along with these features, the Homensap Pro+ Concierge solution will never offer the leads that are generated for the campaigns of one agent, unlike other platforms.
This solution takes a rather holistic approach to digital advertising as opposed to promoting a single specific property, it harnesses the entire portfolio of listings of an agent for drawing prospective home sellers and buyers.
To know more about marketing technology news and updates about martech enterprises and their solutions, follow the martech cube. Martech cube provides its users with the latest trends from in and around the martech industry. https://www.homesnap.com/
ABOUT THE AUTHOR
Aashish Yadav
Content Writer, Martech Cube
Aashish is currently a Content writer at Martech Cube. He is an enthusiastic and avid writer. His key region of interests include covering different aspects of technology and mixing them up with layman ideologies to pan out an interesting take. His main area of interests range from medical journals to marketing arena.