Zeropark introduces AI-powered ad campaign optimization
Display & Programmatic Advertising

Zeropark introduces AI-powered ad campaign optimization

Codewise, the industry’s first provider of AI-powered online ad measurement and management solutions for digital marketers, recognized by the Financial … 0
Atlas Protocol secures multi-million investment led by Softbank China Capital, defining blockchain interactive advertising
Display & Programmatic Advertising

Atlas Protocol secures multi-million investment led by Softbank China Capital, defining blockchain interactive advertising

Atlas Protocol (ATP), an application layer protocol for blockchain interactive advertising & marketing, has raised several million dollars from SB … 0
SaaS Marketing Technology Firm RevJet Reveals $30 Million in Total Funding
Advertising & Promotion, Display & Programmatic Advertising

RevJet Reveals $30 Million in Total Funding

RevJet, creator of the “Ad Experience Platform” powering digital marketing creative experiences for Fortune 500 marketers, today announced completion of its $21 millionSeries A Financing … 0
display advertising
Advertising & Promotion, Display & Programmatic Advertising

fishbat, Internet Marketing Agency, Discusses Why Businesses Should Consider Display Advertising

As part of their commitment to helping companies tackle marketing from all possible angles, internet marketing agency fishbat discusses why businesses should … 0
Advertising & Promotion, Display & Programmatic Advertising

Fluency Ad Tech Platform Brings One Click Campaign Management

Digital advertising agencies now have access to the most scalable, AI-driven ad platform with Fluency. Founded by some of the … 0
Advertising & Promotion, Display & Programmatic Advertising

Blis Launches Blockchain Platform to Add Transparency to Digital Advertising

Blis, the global pioneer in advanced location data technology, backed by Unilever, Endeit and Beringea, today announced a pilot platform … 0
Acquire Programmatic Giant AppNexus for $1.6bn
Advertising & Promotion, Display & Programmatic Advertising

AT&T Wishes to Acquire Programmatic Giant AppNexus for $1.6bn

AT&T, world’s largest telecommunications company, the second largest mobile telephone services provider in the United States is in talks with … 0
Twitter Opens In-Stream Video ads to Advertisers
Advertising & Promotion, Display & Programmatic Advertising

Twitter Opens In-Stream Video ads to Advertisers

In April 2017, Twitter launched in-stream video ads for all advertisers with the help of its self-serve ad tool. This … 0
LiveRamp Comes to Bing Ads with its Search Targeting
Advertising & Promotion, Display & Programmatic Advertising

LiveRamp Comes to Bing Ads with its Search Targeting

Liveramp offered a people-based search targeting through Google about a year ago, now it is providing a similar kind of … 0
Rivr Introduced By Simplaex To Fill The Gap Between Advertisers And Publishers
Advertising & Promotion, Display & Programmatic Advertising

Rivr Introduced By Simplaex To Fill The Gap Between Advertisers And Publishers

The beta-dispatch of Rivr was recently declared by Simplaex. Rivr is a new AI-fueled Audience Yield Manager that empowers SSPs … 0
Digital Audio
Advertising & Promotion, Display & Programmatic Advertising

BID Manager Of Doubleclick Makes Digital Audio ADS Global…

With a steady growth in the investment in the digital audio advertising, Google’s Bid Manager is providing a great support … 0
Adtech Market influences the Martech Industry Scenario
Advertising & Promotion, Display & Programmatic Advertising

How Adtech Market influences the Martech Industry Scenario?

In simpler terms, if we ask, then how does the creative side of marketing get along and influence the part … 0
Tech Marketing World
Advertising & Promotion, Display & Programmatic Advertising

A Brief Synopsis of Tech Marketing World

Tech Marketing is a method of using modern technology as a marketing tool. It has 3 important aspects; the target … 0
Google posts $31.1B in total revenue, beats top- and bottom-line expectations
Advertising & Promotion, Business, Display & Programmatic Advertising

Google posts $31.1B in total revenue, beats top- and bottom-line expectations

The company reported nearly $27 billion in ad revenues. Google parent Alphabet Inc. has announced financial results for the first … 0