Dentsu Aegis Network today announced its partnership with Plug and Play’s Media & Advertising program. They are the first multinational media and digital marketing communications company to join the platform. This partnership with Plug and Play will give Dentsu Aegis Network exposure to a network of over 10,000 startups cross 15 countries.
Plug and Play Media & Advertising officially launched last month and the partners are in the process of selecting the first batch of startups for its inaugural program, set to run through Q1 of 2020. As a partner of the platform, Dentsu Aegis Network will focus on three main areas through the collaboration with other partners including co-investment, corporate innovation, and the accelerator program.
Alex Mojtahedi, Head of Plug and Play Media & Advertising said: “Today, a new chapter for the Plug and Play Media & Advertising ecosystem started by partnering with Dentsu Aegis Network, which is the fastest growing agency network in the world. Collaborating with industry leaders brings fresh perspectives to our community. We’re excited to have them as a big part of our ecosystem.”
Brian Monahan, Global Client President, Head of U.S Ventures, Dentsu Aegis Network said: “The fuel for our industry is exposure to fresh ideas and fresh thinking. Plug and Play offers access to some of the most innovative startups in the world. By potentially partnering with these innovators, we will be able to offer more ways for our valued customers to win, keep and grow their best clients business.”