Peter Nguyen of Ad Exchange Group named EY Entrepreneur Of The Year® 2018 Award winner in Orange County
Content Marketing

Peter Nguyen of Ad Exchange Group named EY Entrepreneur Of The Year® 2018 Award winner in Orange County

Peter Nguyen joins ranks of mold-breaking entrepreneurs in Advertising and Marketing EY today announced that CEO Peter Nguyen of Ad Exchange Group, … 0
lead generation
Content & Experience, Content Marketing

Investoo Group Appoints Jamie Beadle as Chief Operating Officer

Investoo Group is happy to announce the appointment of Jamie Beadle as Chief Operating Officer. Jamie will lead the operational delivery of … 0
Content & Experience, Content Marketing

Zee Jay Digital Launches Unified Marketing Transformation™ Framework

Zee Jay Digital today announced the launch of its Unified Marketing Transformation™ framework, a tool that helps chief marketing officers define the … 0
marketing automation
Content & Experience, Content Marketing

Gladson Launches Product Data Transparency Solution

Gladson, the leading creator and syndicator of product content, digital assets, and rich content for brands, retailers, and distributors, today … 0
digital marketing
Content & Experience, Content Marketing

Mineral Interactive acquired by Carson Group

Carson Group, a family of companies committed to being the most trusted for financial advice and guidance via service to both … 0
content marketing martech
Content & Experience, Content Marketing

2017- The year of emerging bottleneck crisis in Martech

The Martech arena has been an ever up sliding graph in the form of developments. It started off as a … 0
Content Marketing, Marketing Automation

Ansira Receives Industry Accolades Ahead of 100-Year Anniversary

Ansira, one of the largest agencies in North America specializing in CRM, loyalty, marketing solutions and digital strategies, today announced tremendous company … 0
iClick Interactive Target Chinese Audience for Korean Brands
Content & Experience, Content Marketing

iClick Interactive Associates with MezzoMedia to Target Chinese Audience for Korean Brands

iClick Interactive Asia Group Limited, a dominant marketing technology company in China recently announced a joint venture with, MezzoMedia a … 0
GenZ-Centric Marketing
Content & Experience, Content Marketing, Optimization, Personalization & Testing

An Insight on GenZ-Centric Marketing

Brands need to be constantly updated on the needs of the different demographics. After the millennials, the GenZ is the … 0
Ways of Incorporating Geofilters into Your Marketing Strategy
Content & Experience, Content Marketing, Interactive Content

Ways of Incorporating Geofilters into Your Marketing Strategy

Currently, major business platforms are taking advantage of the newly launched location-based geo-filters or geo-location tags. The personalised screen of … 0
marketing technologies
Content & Experience, Content Marketing

Financial Marketing Trends in 2018 – People are still not getting the full advantages of marketing technologies at their best.

The 2018 Financial Marketing report states many bank and credit union strategies, priorities and challenges for the financial year. Even … 0
Content Marketing Technology
Content & Experience, Content Marketing

Skyword 360- A New Vision for Content Marketing Technology

Content marketing is currently taking centre stage in accelerating business. Skyword, the leading content marketing software provides marketers with sophisticated … 0
marketing technology
Content & Experience, Content Marketing

Martech success mantra: Be a marketing technology ‘investor’ not a ‘buyer’

The approach to integrate marketing technology determines its rate of success It is a common belief that buying latest technologies … 0
Contently Announces ContentlyOne
Content & Experience, Content Marketing

Contently Announces ContentlyOne™

Promises Industry’s First All-in-One Solution to Help Marketers Master Content for the Entire Customer Journey NEW YORK, April 30, 2018 … 0
Mirriad launches highly scalable In-Video Ad Unit
Content & Experience, Content Marketing

Mirriad launches highly scalable In-Video Ad Unit

Independent comScore research evaluates Mirriad’s Visual Impact Score (VIS). NEW YORK, May 2, 2018 /PRNewswire/ — Video technology company Mirriad … 0
Gives Authors Flexibility to Create, Review and Deliver Content With The Release of MadCap Central and MadCap Flare
Content & Experience, Content Marketing

MadCap Software Gives Authors Flexibility to Create, Review and Deliver Content With The Release of MadCap Central and MadCap Flare

MadCap Software, Inc., the leader in multi-channel content authoring and a showcase company for Microsoft Visual Studio, announced that MadCap … 0
Convergence communique: The importance of storyboarding – and your brand’s message
Content & Experience, Content Marketing

Convergence communique: The importance of storyboarding – and your brand’s message

William Cameron Menzies is considered by most to have been the greatest of all film production designers and art directors. … 0
Six key ways to distribute your content and grow your following at the same time
Content & Experience, Content Marketing, Social Media Marketing & Monitoring

Six key ways to distribute your content and grow your following at the same time

If you’re a leader in business, you’re probably not enamoured by social media. Sure, you’ve got accounts on LinkedIn and … 0
Best practices for optimizing media-rich webpage speed
Content & Experience, Content Marketing

Best practices for optimizing media-rich webpage speed

A visually rich brand website that engages visitors is a must-have in today’s crowded media environment. Consumer media consumption is … 0
MarTech Landscape: What is XR?
Content & Experience, Content Marketing

MarTech Landscape: What is XR?

If you’re getting dizzy categorizing all the reality-transforming technologies, here’s an increasingly popular term that covers the entire channel. Undoubtedly, … 0