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Briscoe Group & Impact Analytics to Power Data-Driven Retail Operations

Impact

Impact Analytics™, the pioneer in AI-powered planning, merchandising and pricing solutions, announced it has partnered with Briscoe Group, a leading retail conglomerate in New Zealand which operates Briscoes Homewares and Rebel Sport. Under the terms of the partnership, Briscoe Group will implement the Impact Analytics AI-Merchandising & Supply Chain platform, including PlanSmart, AssortSmart, InventorySmart, and AttributeSmart, to make data-driven decisions, improve forecasting accuracy, enhance inventory management, and ultimately deliver a superior customer experience.

“After thoroughly evaluating opportunities to integrate advanced AI capabilities into our operations, we selected Impact Analytics for their exceptional retail-focused platform and team of seasoned experts,” said Andrew Scott, COO of Briscoe Group. “The platform’s ability to deliver rapid value through dynamic module interaction and sophisticated AI forecasting will future-proof our business, ensuring we remain at the cutting edge of retail innovation.”

“We are proud to partner with Briscoe Group on this incredible business transformation,” said Prashant Agrawal, CEO of Impact Analytics. “The Briscoe group team’s dedication to retail excellence and innovation is truly inspiring. We are confident that our AI-powered platform will enable them to achieve their strategic goals and drive sustainable growth.”

The Impact Analytics PlanSmart module is designed to help retailers optimize merchandise financial planning and manage open-to-buy budgets effectively. It leverages AI-driven forecasting to enhance the accuracy of financial plans, ensures better alignment with demand and inventory needs, and helps retailers make data-driven decisions to improve profitability and reduce the risk of overstock or stockouts​.

AssortSmart is an AI-powered assortment planning software that enables leading retail companies like Briscoe to create customer-centric, profitable, and localized assortments across multiple locations. By analyzing vast amounts of data and using advanced algorithms, it helps retailers make informed decisions to maximize sales, minimize markdowns, and enhance overall profitability.

InventorySmart is an AI-powered forecasting engine that enables retailers to accurately predict inventory needs and drive profitability by reducing overstocks and optimizing assortments and distribution. By considering over 200 variables, InventorySmart provides decision-makers with a comprehensive understanding of demand, ensuring well-informed inventory management and strategic planning.

AttributeSmart is an AI-powered automated product tagging software that helps retailers improve product discoverability and merchandising. It uses computer vision and machine learning to automatically generate accurate product tags from various sources including images, text descriptions, and customer reviews.

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