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Baozun Releases 2023 Sustainability Report

Baozun

Baozun Inc.(“Baozun”, the “Company” or the “Group”), a leading brand e-commerce solution provider and digital commerce enabler in China, announced the release of its 2023 annual sustainability report (the “Sustainability Report”), showcasing the Company’s achievements and endeavors in environmental sustainability, social responsibility, and corporate governance.

Baozun’s Founder, Chairman and CEO, Mr. Vincent Qiu, remarked, “Sustainability is integrated into our core business operations, and we actively collaborate with all stakeholders to shape a green and sustainable future for commerce. Driven by our vision of ‘Technology Empowers Future Success’, we work closely with stakeholders, under the guidance of the Board of Directors and the Sustainability Committee, to chart meaningful pathways toward sustainable development. At Baozun, sustainability is central to our operations. We prioritize improving energy efficiency and minimizing waste in our warehousing and logistics parks. Additionally, we actively promote sustainable lifestyles among our employees, brand partners, consumers, and other stakeholders, fostering a green e-commerce ecosystem.”

Key ESG achievements in 2023:

Safe Harbor Statements

This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident,” “potential,” “continues,” “ongoing,” “targets,” “guidance,” “going forward,” “looking forward,” “outlook” or other similar expressions. Statements that are not historical facts, including but not limited to statements about Baozun’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to Baozun’s filings with the United States Securities and Exchange Commission and its announcements, notices or other documents published on the website of The Stock Exchange of Hong Kong Limited. All information provided in this press release is as of the date hereof and is based on assumptions that Baozun believes to be reasonable as of this date, and Baozun undertakes no obligation to update such information, except as required under applicable law.

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