Perion Network Ltd. (NASDAQ: PERI), a global advertising technology company that delivers comprehensive solutions across the three main pillars of digital advertising – ad search, social media, and display/video / CTV – today announced preliminary results for the second quarter of 2021, along with increased guidance for full year 2021 revenues and Adjusted EBITDA. The new guidance is based on a strong first half of 2021 coupled with a robust revenues pipeline going into the second half of the year.
Main highlights:
- Perion’s Hub and Spoke business model which successfully connects both demand and supply sides of the “open internet” is driving efficiencies which improve Adjusted EBITDA margins;
- Video advertising and CTV are key growth drivers for our year-over-year increase in projected advertising revenue;
- Increase in our clients’ performance marketing initiatives is driving record search revenues.
* At guidance midpoint
“Perion’s accelerating growth further validates our diversification strategy and the success of our holistic solutions approach,” said Doron Gerstel, Perion’s CEO. “The key driver of our growth is the strong performance of our advertising business, which outpaced the industry’s organic growth rates, as brands and agencies expand the adoption of our solutions. Our investments in R&D are delivering significant returns and driving Adjusted EBITDA margin expansion. Our strong business visibility into the second half of 2021 gives us the confidence to increase our full-year outlook.”
Second Quarter Results and Conference Call
Perion will release its financial results for the second quarter and six months ended June 30, 2021, on Tuesday, August 3, 2021, prior to the opening of the financial markets. Perion management will host a conference call to discuss the results at 8:30 a.m. ET that day. Details are as follows:
- Conference ID: 9985661
- Dial-in number from within the United States: 1-866-548-4713
- Dial-in number from Israel: 1809 212 883
- Dial-in number (other international): 1-323-794-2093
- Playback available until Tuesday, August 10, 2021 by calling 1-844-512-2921 (United States) or 1-412-317-6671 (international). Please use PIN code 9985661 for the replay.
- Link to the live webcast accessible at https://www.perion.com/ir-info/
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